People are wowed by a desirable prize, and so they perform an action of your choice. Giveaways & sweepstakesĪrguably the simplest contest to run is a giveaway. That is, they can focus on one of the above goals, and also collect user-generated content for your social media calendar, or crowdsource opinions, or gather high-quality leads for your sales team.Ĭonsider the following species of contest, and choose one that supports your objectives. Do you want to increase engagement with likes and shares? Or awareness with impressions? Or maybe you want to drive traffic to your website?Ĭertain types of contests can pull double-duty.
![other words for running other words for running](https://cdn.shopify.com/s/files/1/0492/0036/5729/articles/Every_pound_of_excess_weight_you_carry_means_about_4_pounds_of_extra_pressure_on_your_knees_when_you_walk_8_when_you_run._In_other_words_if_you_re_just_10_pounds_overweight_that_s_40.png)
So, if our goal is to cut the crap and give the people what they want so that they love us, what do good contests actually look like? That said, you can encourage people to like your Page and enter via a less suspect method. Technically, this isn’t against the rules, but it’s not recommended because there’s no easy way to track the folks who have done so. One grey area is asking people to like your Page. Share this post on your friends’ timeline.Like comments on this post (i.e., vote by liking).So, to recap what’s allowed versus what‘s not: Decreasing the overall pollution on Facebook means a better experience for users, which means people will continue to use the platform (and enter your contests). Those practices were actually pretty annoying to most people. That said, the benefits of these latest changes outweigh the inconveniences. Personal Timelines and friend connections must not be used to administer promotions (ex: “share on your Timeline to enter” or “share on your friend’s Timeline to get additional entries”, and “tag your friends in this post to enter” are not permitted).” (Source: Facebook) “Promotions may be administered on Pages, Groups, Events, or within apps on Facebook. Here’s the direct word from Facebook itself:
![other words for running other words for running](https://www.quia.com/files/quia/users/bvnw_esl/Action-Pictures/running.jpg)
Asking people to tag a friend or share a post on their timeline used to be a standard contest requirement. Here’s where the old rules fall by the wayside. Requiring people to use their personal timelines or friend connections to participate is not allowed Landing pages have other benefits, too, which we’ll get into later. One tried-and-true place to house all these regulations, notifications, and consents is a landing page. You are responsible for obtaining from participants “a complete release of Facebook” and an acknowledgement that Facebook has nothing to do with the contest Hint: a lottery includes any contest where participants are required to spend money to play, i.e., buy a product. In other words, Facebook isn’t going to help you avoid breaking state, provincial or federal laws by, say, accidentally running a lottery instead of a contest. You are responsible for running the contest legally (By “popular” we mean “overused and spammy”-more details on those in a moment.)įacebook’s most recent updated contest rules break down into three major parts. ( Haven’t set up your business Page yet? Now’s the time.)Īs well, Facebook no longer allows certain popular types of contests. Using, say, a regular post from your business Page. Facebook contest rulesįacebook’s contest rules change regularly, so it pays to stay up-to-date.įor instance, Facebook used to require that contests be run on third party apps, but now you can run contests directly on the platform.
![other words for running other words for running](https://c8.alamy.com/comp/2CE6TJH/engineering-and-contracting-motor-truck-in-acid-pond-about-6-hours-or-in-other-words-long-enough-to-quite-thor-oughly-complete-the-test-it-took-a-crew-of-15-men-three-daysto-get-the-truck-out-of-the-acid-pond-the-truck-is-todayin-excellent-running-condition-and-it-vas-only-necessary-togive-it-a-general-cleaning-put-clean-gasoline-in-the-tank-newoil-in-the-engine-and-let-the-coil-dry-out-all-of-which-wasdone-in-six-hours-137-584-iiiltiiiiriij-ltnirl-contracthifi-for-mai-19-1020-methods-of-stopping-earth-slides-in-rail-way-cuts-mr-c-h-carpenter-writing-in-tlie-ra-2CE6TJH.jpg)
#Other words for running how to#
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